For Your Term Project, What Is Your Approach to Conducting

question 7

Essay

For your term project, what is your approach to conducting a reality check for your venture concept and your business model? Who are you going to talk to and what types of questions are you going to ask them? If you have already completed your reality check, what did your learn, and were there any surprises?

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Definitions:

Schema

Cognitive frameworks or concepts that help individuals organize and interpret information, based on their experiences and prior knowledge.

Commonality Corollary

This principle, originating from George Kelly's personal construct psychology, suggests that for two people to communicate effectively, they must have some constructs in common.

Personal Construct

Refers to the ways individuals uniquely perceive, interpret, and understand their world and experiences, according to George Kelly's personal construct theory.

Permeable Construct

Permeable Construct refers to a concept or theory that can be easily influenced or penetrated by external factors or ideas.