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What Is the Difference Between Perceived and Latent Needs? Give

question 14

Essay

What is the difference between perceived and latent needs? Give one clear example of that difference with a B2B business; and then another clear example for a B2C business.


Definitions:

Adult Siblings

Brothers and sisters who have reached adulthood, maintaining familial relationships beyond childhood.

Adult Children

Individuals who are legally adults but are considered children in relation to their parents or guardians.

Limited Assistance

Restricted or minimal help or support provided to someone.

Life Expectancy

The average period that a person may expect to live, calculated based on statistical data.

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