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Why Is It Important to Try to Find Innovative Customers

question 7

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Why is it important to try to find innovative customers to start a company - particularly for a B2B venture? What are the different ways that such customers can help an entrepreneur? If you are having trouble thinking of an example, you can take use the case of a software company trying in some way to help doctors improve the care of their patients when they are not in the hospital.


Definitions:

DNA

Deoxyribonucleic acid, a self-replicating material present in nearly all living organisms as the carrier of genetic information.

Gene Therapy

Correction of a detrimental mutation by the insertion of DNA sequences into the genome of a cell.

Cancer Treatment

Medical strategies and interventions, such as chemotherapy, radiation, and surgery, used to fight or manage cancer by killing or inhibiting tumor cells.

Immune System

System associated with protection against pathogens, toxins, and some cancerous cells. In humans, this is an organ system.

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