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Why Is It Important to Try to Find Innovative Customers

question 7

Essay

Why is it important to try to find innovative customers to start a company - particularly for a B2B venture? What are the different ways that such customers can help an entrepreneur? If you are having trouble thinking of an example, you can take use the case of a software company trying in some way to help doctors improve the care of their patients when they are not in the hospital.


Definitions:

Dystonia

A neurological movement disorder characterized by involuntary muscle contractions causing repetitive movements or abnormal postures.

Muscle Tone

The continuous and passive partial contraction of the muscles, which helps maintain posture and readiness for action.

Diazepam

A medication belonging to the benzodiazepine class, commonly used to treat anxiety, seizures, muscle spasms, and alcohol withdrawal.

Contractility

The capability of muscular or other tissue to contract or shorten, causing movement or the exertion of force.

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