You Receive a Call from a Physician's Practice Asking About

question 18

Multiple Choice

You receive a call from a physician's practice asking about "extra swabs" for a vaginal secretions collection for Neisseria possible infection.Which of the following swabs cannot be used and why?

• A) Sterile polyester tipped swabs because they are toxic to Neisseria
• B) Sterile polyester tipped swabs because they inactivate Neisseria
• C) Sterile wood shaft swabs with cotton because they are toxic to Neisseria
• D) Sterile wood shaft swabs with cotton because they inactivate Neisseria

---

Definitions:

Banner Ads

A form of online advertising that integrates a rectangular graphic display into a webpage, designed to attract traffic to a website by linking to the advertiser's site.

IMC Efforts

Integrated Marketing Communication efforts aim to unify and coordinate all marketing communications to provide a consistent message across all channels.

Customer Loyalty

A customer's willingness to repeatedly return to a company to conduct business due to the delightful experiences and value they receive from the relationship.

Market Share

The portion of a market controlled by a particular company or product, often expressed as a percentage of total sales in a specific industry or category.