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Jamie Quinn, a sole proprietor, has the following projected figures for next year: Selling price per unit $150.00
Contribution margin per unit $45.00
Total fixed costs $630,000
What is the contribution margin ratio?
Conditioned Stimulus (CS)
In classical conditioning, an originally neutral stimulus that, after association with an unconditioned stimulus (US), comes to trigger a conditioned response (CR).
Pavlov's Experiments
A series of studies conducted by Ivan Pavlov that demonstrated classical conditioning, where dogs learned to associate a neutral stimulus (bell) with an unconditioned stimulus (food), leading to a conditioned response (salivating).
Salivary Conditioning
A form of classical conditioning where an automatic and natural response, like salivation, is trained to respond to a previously neutral stimulus.
Unconditioned Response (UR)
An instinctive, automatic response to a stimulus that takes place without any earlier learned behavior or conditioning.
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