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If demand is perfectly elastic, then
Harley-Davidson
A motorcycle company in the United States famed for producing heavy bikes intended for long-distance riding on highways.
SWOT Analysis
An analytical framework that evaluates an entity's strengths, weaknesses, opportunities, and threats to support strategic planning.
Repositioning
The strategic process of changing the perceived image, identity, or position of a brand or product in the consumers' minds.
Market Share
The portion of a market controlled by a particular company or product, often expressed as a percentage of total sales in that market.
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