Which of the Following Is Most Effective in Building Brand

question 58

Multiple Choice

Which of the following is most effective in building brand image,listing details about retail locations,and educating customers about products and services?

• A) corporate blog
• B) faxed newsletter
• C) Super Bowl ad
• D) corporate website
• E) Twitter

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Definitions:

Reinforcer

In behavioral psychology, an event or stimulus that increases the likelihood of a behavior being repeated.

Behavior

The actions or reactions of a person or animal in response to external or internal stimuli.

Contingent Reinforcement

A method of reinforcing behavior only after the behavior is exhibited, used in behavior modification programs.

Reinforcer

is a stimulus, which, when following a behavior, increases the likelihood of that behavior being repeated.