Sally Could Recall the Brand of Toothpaste She Used Only

question 91

Multiple Choice

Sally could recall the brand of toothpaste she used only when a marketing researcher mentioned the brand.This is known as

• A) aided recall.
• B) unaided recall.
• C) top-of-mind awareness.
• D) brand preference.
• E) brand indifference.

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Definitions:

Celiac Trunk

A major artery that supplies blood to the stomach, spleen, liver, and other parts of the abdomen.

Lumen

The internal space or cavity of a tubular structure, such as a blood vessel or the intestine.

Tunica Adventitia

The tunica adventitia is the outermost layer of a blood vessel, consisting of connective tissue, that provides structural support and protection.

External Elastic Lamina

The outermost layer of elastic tissue found in the walls of arteries, contributing to the elasticity and strength of the blood vessels.