Fernando Was Thrilled to Find Out That His Company Had

question 84

Multiple Choice

Fernando was thrilled to find out that his company had just decided to invest a great deal of money in the product he was managing.He knows that even with its recent high rate of growth and the fact that it dominates its market,he would need more money to establish it firmly.Using the BCG portfolio analysis,his product would be classified as a(n)

• A) star.
• B) cash cow.
• C) question mark.
• D) dog.
• E) anchor.

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Definitions:

Melatonin

A hormone secreted by the pineal gland that regulates sleep patterns and circadian rhythms.

Pineal Gland

A small endocrine gland in the brain that produces melatonin, a hormone that regulates sleep-wake cycles.

25-Hour Day

A concept referring to the phenomenon where the internal body clock, or circadian rhythm, naturally leans towards a slightly longer cycle than the 24-hour day.

Jet Lag

A temporary sleep disorder resulting from travel across multiple time zones, disrupting the body's internal clock or circadian rhythm.