When Compared to Other Forms of Promotion,personal Selling

question 21

Multiple Choice

When compared to other forms of promotion,personal selling:

• A) is not as effective at satisfying customer
• B) wastes more sales resources than any other promotion
• C) can use a message customized to the immediate needs of the customers
• D) is best for selling simple,low-involvement products
• E) is accurately described all of these

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Definitions:

Violations of Privacy

Acts or practices that infringe upon an individual's right to keep their personal life and information out of the public view or from being misused by others.

Commercial Transaction

An exchange or trade of goods, services, or funds in a business context.

Private Information

Confidential data or knowledge that is not publicly available and is protected from unauthorized access.

Assault and Battery

Involves engaging in an act that intends to cause fear of harmful or offensive contact combined with an actual act of causing such contact.