Slatescape Sells Crushed Slate to Be Used as a Decorative,permanent

question 140

Multiple Choice

Slatescape sells crushed slate to be used as a decorative,permanent mulch to keep weeds out of flower beds.Initially,Slatescape is marketed heavily to home owners,but after years of radio and television advertising,Slatescape has decided to put a majority of its promotion budget into personal selling and sales promotion to lawn and garden supply stores and large discount stores such as Wal-Mart.This new strategy is a _____ strategy.

• A) kinetic
• B) push
• C) pull
• D) foot-in-the-door
• E) reinforcement

Understand the different modes of transportation and their specific uses within a supply chain.

Recognize the importance of transportation in connecting production locations with consumption locations.

Identify the key players in a transportation process within a supply chain.

Comprehend the role and impact of transportation costs on supply chain efficiency.

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Definitions:

Scientific Method

A systematic procedure for acquiring knowledge that involves observation, experimentation, and the formulation of laws and theories.

Empirical Method

A way of gaining knowledge by means of direct and indirect observation or experience.

Reliable

Capable of being trusted or depended upon; consistently good in quality or performance.

Knowledge

Information which we believe to be true and for which we have justification or evidence.