_____ Is a Low-Profile,yet Important,form of Retailing in Which Consumers

question 94

Multiple Choice

_____ is a low-profile,yet important,form of retailing in which consumers get products out of automated machines,and it accounts for $21 billion worth of sales each year in the United States.

• A) Automatic vending
• B) Party-plan selling
• C) Direct marketing
• D) A pyramid scheme
• E) Professional selling

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Definitions:

Intrinsic Motivation

The drive to perform an activity for its inherent satisfaction rather than for some separable consequence.

Extrinsic Motivation

Motivation driven by external rewards such as money, fame, grades, or praise, which stands in contrast to intrinsic motivation, which is driven by the enjoyment or interest in the activity itself.

Equity Theory

A process theory that states that motivation stems from a comparison of the inputs one invests in a job and the outcomes one receives in comparison with the inputs and outcomes of another person or group.

Effort

The amount of energy, time, and resources that an individual invests in completing a task or achieving a goal.