The Ability of Each Guest to Check Out of a Hotel

question 103

Multiple Choice

The ability of each guest to check out of a hotel room through the use of his or her room's television and to use the television to confirm additional charges on bills in the hotel's restaurants and gift shops is an example of:

• A) a cooperative service
• B) mass customization
• C) aggregated standardization
• D) a market development strategy
• E) mental stimulus processing

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Definitions:

Nominal Group's Memory

The collective memory and recall ability of a group working in a nominal setting, where the members operate individually rather than through interactive discussion.

Cognitive Biases

Systematic patterns of deviation from norm or rationality in judgment, whereby inferences about other people and situations may be drawn in an illogical fashion.

Confirmation Bias

A cognitive bias that involves favoring information that confirms previously existing beliefs or biases.

Coordinate Activities

The process of organizing and harmonizing different tasks, efforts, and plans to achieve a common goal efficiently.