Which of the Following Does NOT Need to Be a Branding

question 16

Multiple Choice

Which of the following does NOT need to be a branding and packaging consideration for companies considering global marketing?

• A) whether to use one brand name with no adaptation to local markets or to use one name but adapt and modify it for each local market
• B) problems with brand imitations,brand piracy,and product counterfeits
• C) different currencies in each country,exchange rates,and final retail prices
• D) whether to use different brand names in different markets for the same products
• E) product labeling,package aesthetics,and climate considerations

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Definitions:

Actual Reserves

Actual reserves refer to the total amount of funds that a bank has on deposit at the Federal Reserve bank of its district, plus its vault cash, constituting its total legal reserves.

Fiscal Policy

Governmental policies regarding taxation and spending to influence the economy.

Negative Excess Reserves

A situation where a bank has less reserves than the minimum required reserve, indicating a potential liquidity problem.

Required Reserves

The minimum amount of funds that a bank must hold in reserve against deposits, as mandated by central banking authorities, to ensure bank liquidity.