What Is a Marketing DSS? Name and Briefly Describe Three

question 96

Essay

What is a marketing DSS? Name and briefly describe three characteristics of a true DSS.

---

Definitions:

Organizational Structure

The system of tasks, workflows, reporting relationships, and communication channels that link together the diverse parts of an organization.

Departmentalization

The method an organization uses to divide its work among distinct departments, each specializing in a particular task or function.

Division of Labor

Division of labor is the allocation of different tasks to different people or groups within an organization, aimed at increasing efficiency by specializing in specific functions.

Coordination

The organization of the different elements of a complex body or activity so as to enable them to work together effectively.