When the Boston Symphony Orchestra Wanted to Determine How to Make

question 88

Multiple Choice

When the Boston Symphony Orchestra wanted to determine how to make classical music appeal to younger concertgoers,it hired AMN to conduct a survey.It was important that the survey had a relatively low cost and offer anonymity to respondents to ensure candid answers.Which form of survey research should AMN have used?

• A) mail survey
• B) focus group
• C) in-home personal interview
• D) mall intercept interviews
• E) CLT interviews

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Definitions:

Decentralization

The distribution of decision-making power and authority from a central figure or location to multiple smaller units or levels within an organizational hierarchy.

Specialized Jobs

Positions that focus on specific tasks or responsibilities, requiring particular skills or training.

Training Costs

The expenses associated with the process of educating or teaching employees new skills, knowledge, or behaviors related to their jobs.

Work Efficiency

The effectiveness with which tasks and goals are accomplished within the workplace, often measured by the ratio of output generated to the input required.