Mirage Resorts in Las Vegas Has a System That Allow

question 132

Multiple Choice

Mirage Resorts in Las Vegas has a system that allow hotel clerks instantaneous access to a client's gambling history to determine what sort of room or complimentary services will provide the guests with the highest level of service.The resort is practicing:

• A) firewall marketing
• B) one-to-one marketing
• C) spamming
• D) transactional marketing
• E) wireless marketing

---

Definitions:

Voice

The expression of opinions, desires, beliefs, or needs, especially as a means of influencing decision making in social or political contexts.

Authentic Experience

Experiences perceived as genuine and real, often valued for their truthfulness and originality.

Target Population

The total group of individuals for which a research project or a specific analysis is intended, or whom a particular intervention is aimed at affecting.

Exercise Habits

Regular patterns or routines of physical activity that an individual practices to maintain or improve their health and fitness.