Enzo Fierro Has Just Finished Constructing the Marketing Plan for a New

question 154

Multiple Choice

Enzo Fierro has just finished constructing the marketing plan for a new line of low-carb salad dressings.After selecting his target market and specifying the elements of the marketing mix,he next should:

• A) set marketing objectives that are realistic and in a time frame
• B) get employees to do the work necessary to put the marketing strategy into action
• C) plan every action program and contingency plan
• D) research the magnitude of the low-carb trend
• E) examine similar manufacturers in the area to determine baseline productions

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Definitions:

North America

A continent located in the Northern Hemisphere, largely in the Western Hemisphere, bordered by the Arctic Ocean to the north, the Atlantic Ocean to the east, the Pacific Ocean to the west, and South America to the south.

British Colonists

Individuals from Britain who settled in territories abroad, often establishing colonies that reflected British traditions and governance.

Spanish And French Catholics

Refers to the Catholic communities originating from Spain and France, historically significant for their contributions to religion and global culture.