A Marketing Audit Is a Control Device and Is Used

question 24

True/False

A marketing audit is a control device and is used primarily by large corporations to study past performance

---

Definitions:

Optional Ground Rules

Guidelines or rules that are not mandatory but are suggested to facilitate effective operation and interaction within a group or meeting.

Quotas

Limits or targets, usually set by governments, on the quantity or value of goods that can be imported or exported.