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Is the Following Statement True? "A Production-Orientation Is Always Harmful

question 44

Essay

Is the following statement true? "A production-orientation is always harmful to relationship marketing." Explain your answer.


Definitions:

Customer Service

It is the support and assistance provided by a company to the people who use or buy its products or services.

Dominant Values

Refer to the prevailing or most important values that are shared among a group, culture, or individual, influencing behavior and decision-making.

Organizational Culture

encompasses the values, beliefs, and behaviors that contribute to the unique social and psychological environment of an organization.

Social Differentiation

The process by which societies or groups within them are separated into different categories or classes based on various factors like wealth, occupation, and social status.

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