Every Employee at RTG Inc

question 74

Multiple Choice

Every employee at RTG Inc.knows that the company's two main principles are "We value diversity" and "Teaching matters".Which of the following layers of organization culture does this represent?

• A) Artifacts
• B) Espoused values
• C) Enacted values
• D) Basic assumptions
• E) Competence suppressors

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Definitions:

Marketing Strategies

Approaches adopted by a company to attract customers, influence their preferences, and maintain customer loyalty towards their product or service.

Personal Selling

A sales approach where individuals promote products or services through direct communication with potential buyers.

Customer Output-Unit-Level Costs

The costs associated with producing a single unit of product or service that is directly attributed to fulfilling customer demands.

Customer Lifetime Value Costs

Represents the total amount of money a business expects to spend on a customer throughout their entire relationship.