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List the Three Steps of the Planning Phase of the Strategic

question 49

Essay

List the three steps of the planning phase of the strategic marketing process.Briefly describe what goes on during each of the three steps.What information is collected to assist each phase?


Definitions:

Ratification

The act of formally confirming or approving an agreement or act, making it officially valid.

Void

Refers to a legal declaration that an agreement or transaction is null and has no legal effect.

Mentally Impaired

Describes a condition where an individual's cognitive, emotional, or social abilities are significantly reduced compared to normative levels, potentially impacting their decision-making capacity.

Ratified

An action making an agreement officially valid after all parties involved have given their formal approval.

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