The Actions Taken in a Situation (SWOT) Analysis or Step

question 33

Multiple Choice

The actions taken in a situation (SWOT) analysis or Step 1 of the planning phase include: (1) identify industry trends, (2) __________, (3) assess own company, and (4) research customers.

• A)set market and product goals
• B)select target markets
• C)find points of difference
• D)analyze competitors
• E)position the product

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Definitions:

Organizational Objectives

The specific, measurable goals set by a company or organization to guide its operations towards achieving its mission and vision.

Perception

Perception is the process through which people receive and interpret information from the environment.

Organizational Politics

Organizational politics is the management of influence to obtain ends not sanctioned by the organization or to obtain sanctioned ends through nonsanctioned means and the art of creative compromise among competing interests.

Self-serving

Behaviors or attitudes focused on one's own advantage, often at the expense of others or ethical principles.