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Internet Users Ages 15 and Older Are Expected to Buy

question 10

Multiple Choice

Internet users ages 15 and older are expected to buy __________ worth of products and services online (excluding travel,automobiles,and prescription medications) in 2016.


Definitions:

Gory Images

are graphic visuals depicting blood, violence, or gruesome scenes, often evoking strong emotional reactions of shock, disgust, or horror.

Source Credibility

The degree to which a recipient perceives the communicator of a message as trustworthy and knowledgeable.

Sleeper Effect

The impact of a persuasive message can increase over time when a discounting cue, such as an invalid source, can no longer be recalled.

Health Promoter

An individual or entity that works towards enhancing the health and well-being of people through various strategies and interventions.

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