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Which of the following pieces of information is used in a SWOT analysis, the first step of the planning phase of the strategic marketing process?
Sole Proprietorship
A form of business owned and operated by one person who is solely responsible for all its operations and debts.
Attorneys
Licensed professionals who are authorized to practice law, representing and advising clients in legal matters.
Associate Attorney
An attorney working for a law firm who is not a partner and does not have an ownership interest in the firm. Associates are usually less experienced attorneys and may be invited to become partners after working for the firm for several years.
Staff Attorney
An attorney hired by a law firm as an employee. A staff attorney has no ownership rights in the firm and will not be invited to become a partner in the firm.
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