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If a Brand Manager Wants to Explain the Benefits of Using

question 115

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If a brand manager wants to explain the benefits of using a complex product to consumers, the best social network to use is


Definitions:

Direct Social Contact

Direct social contact refers to face-to-face interactions between individuals, facilitating communication and understanding.

Groupthink

A behavioral pattern observed in groups where the need for consensus or compliance leads to unwise or ineffective decision-making results.

Lack Of Teamwork

The absence or deficiency of collaboration and cooperative effort among a group working towards common goals.

Dangerous Environment

A situation or setting that poses potential risks to physical, psychological, or well-being safety.

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