If Used Continuously,which of the Following Promotional Elements Will Most

question 60

Multiple Choice

If used continuously,which of the following promotional elements will most likely lose its effectiveness?

• A)advertising
• B)personal selling
• C)sales promotion
• D)publicity
• E)direct marketing

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Definitions:

Factory Overhead Cost

Represents indirect manufacturing costs not directly attributable to specific units or batches of production, such as maintenance and utilities.

Insurance Premiums

Regular payments made to an insurance company in exchange for coverage, protecting against possible financial losses or liabilities.

Factory Heating and Lighting

This refers to the costs associated with heating and illuminating manufacturing facilities, often considered as part of the overhead expenses in product costing.

Product Costs

The costs directly associated with manufacturing a product, including direct materials, direct labor, and overhead.