All of the Following Guidelines Help Ensure the Success of Mobile

question 86

Multiple Choice

All of the following guidelines help ensure the success of mobile marketing EXCEPT:

• A)match product characteristics to their needs,preferences,and lifestyles.
• B)should facilitate multitasking.
• C)create a mobile-ready app that (a)is flashy,fun.
• D)mobile apps should help shoppers make price comparisons.
• E)communication must use extensive text and images to explain the purpose and value of the brand.

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Definitions:

Scientific Experiment

A systematic investigation conducted to discover, interpret, or revise facts, behaviors, or theories using scientific methods.

Power Distance

A cultural dimension that reflects the extent to which less powerful members of organizations and institutions accept and expect that power is distributed unequally.

Culture

The accumulated habits, beliefs, knowledge, norms, and values of a group of people that influence their behavior and worldview.

HAZMAT Training

Specialized instruction aimed at individuals who handle hazardous materials, focusing on safe practices and emergency response.