Which of the Following Statements Regarding Telemarketing Is Most Accurate

question 308

Multiple Choice

Which of the following statements regarding telemarketing is most accurate?

• A)Shopping bots are computers that place automated or "robo" (i.e.robotic)telemarketing calls.
• B)Direct-mail is typically viewed as more efficient means of targeting consumers than telemarketing.
• C)Telemarketing has risen in popularity as a result of the National Please-Do-Call registry legislation.
• D)Consumer privacy,industry standards,and ethical guidelines have become important issues.
• E)Some firms are considering shifting their direct-mail and door-to-door budgets to telemarketing techniques.

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Definitions:

Casual Conversation

An informal exchange of ideas and information between people.

Digital Recorder

An electronic device designed for recording sounds, such as voice and music, in a digital format.

Interviewee

An interviewee is a person who responds to questions during an interview, typically for the purpose of employment, research, or media coverage.

Interviewer

A person who asks questions in a formal or informal setting to gather information, often for employment, research, or media purposes.