An Example of A(n)__________ Is When Kraft Foods Uses the Distribution

question 12

Multiple Choice

An example of a(n) __________ is when Kraft Foods uses the distribution system of Ajinomoto,a major Japanese food company,to market its Maxwell House coffee in Japan.

• A)direct marketing channel
• B)industrial distribution system
• C)dual distribution system
• D)franchising operation
• E)strategic channel alliance