Which of the Following Statements About Product Lines Is MOST

question 245

Multiple Choice

Which of the following statements about product lines is MOST ACCURATE?

• A)An advantage of a narrow product line is the ability to have a greater gap between price points.
• B)Product lines refer to consumer products;product mixes refer to industrial products.
• C)An advantage of broad product lines is increased likelihood of access to large retail chain distribution.
• D)A benefit of having a narrow product line is that it enables both consumers and retailers to simplify their buying decisions.
• E)A broad product line reduces R&D costs.

---

Definitions:

Potential Stressors

Elements or conditions in one’s environment that can potentially cause stress.

Feel Anxious

Experiencing worry, unease, or nervousness about an imminent event or something with an uncertain outcome.

Negative Affectivity

A personality trait characterized by a pervasive tendency to experience negative emotions such as sadness or anxiety.

Job Design

The structure, content, and configuration of a person’s work tasks and roles.