Which of the Following Statements About Product Lines Is MOST

question 245

Multiple Choice

Which of the following statements about product lines is MOST ACCURATE?

• A)An advantage of a narrow product line is the ability to have a greater gap between price points.
• B)Product lines refer to consumer products;product mixes refer to industrial products.
• C)An advantage of broad product lines is increased likelihood of access to large retail chain distribution.
• D)A benefit of having a narrow product line is that it enables both consumers and retailers to simplify their buying decisions.
• E)A broad product line reduces R&D costs.

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Definitions:

First Amendment

In the context of contracts, it refers to the initial modification or alteration made to an original contract agreement. In a broader U.S. constitutional context, it refers to the amendment that protects freedoms concerning religion, expression, assembly, and the right to petition.

Franchisor

One licensing another (the franchisee) to use the owner’s trademark, trade name, or copyright in the selling of goods or services.

Prospective Franchisees

Individuals or entities considering the acquisition of franchise rights to operate a business under the franchisor's brand and system.

State Approval

Formal consent given by a governmental entity authorizing an action, policy, or regulation to take effect.