The Primary Focus of Zappos' Market Segmentation Strategy Is to Sell

question 185

Multiple Choice

The primary focus of Zappos' market segmentation strategy is to sell

• A)a wide selection of shoes,clothes,accessories,and housewares to people who will buy them online.
• B)a wide selection of leather shoes and boots to retailers.
• C)all types of shoes,accessories,and clothing to department stores.
• D)Spanish novelties and accessories to organizations.
• E)shoes in its own retail stores.

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Definitions:

U.S.

A short form for the United States, a federation comprising 50 states, a federal district, and various territories, recognized for its strong economic and military capabilities.

September 11

The date of terrorist attacks in 2001 when hijacked planes crashed into the World Trade Center in New York City and the Pentagon, leading to widespread death and destruction.

Terrorist Attack

The use of violence or the threat of violence, especially against civilians, in pursuit of political goals.

Planning

The process of making detailed strategies or arrangements beforehand, typically to achieve a specific goal or to organize an event.