There Are Two Key Elements When Defining a Marketing Research

question 197

Multiple Choice

There are two key elements when defining a marketing research problem. One of these is

• A)specify constraints.
• B)set the research objectives.
• C)determine how to collect data.
• D)evaluate previous research results.
• E)identify data needed for marketing actions.

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Definitions:

Ozone Layer

A protective layer in Earth's stratosphere that absorbs most of the Sun's harmful ultraviolet radiation, shielding life on the planet.

Discrimination

Discriminatory actions towards individuals belonging to different categories, chiefly due to their race, age, or sex.

Implicit Prejudice

Unconscious bias or attitudes towards individuals or groups, which can influence behavior without conscious awareness.

Stereotype

A generalized (sometimes accurate but often overgeneralized) belief about a group of people.