A Test Market for a New Kellogg's Cereal Is an Example

question 54

Multiple Choice

A test market for a new Kellogg's cereal is an example of

• A)hypothesis generation.
• B)an experiment.
• C)modular research.
• D)virtual modeling.
• E)probability sampling.

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Definitions:

Role Norms

Expected behaviors and obligations associated with specific positions or roles within a society or organization.

External Social Controls

Mechanisms imposed by society, such as laws and social norms, that regulate individuals' behavior and maintain social order.

Socialization

The process through which individuals learn and internalize the norms, values, behaviors, and social skills appropriate to their society.

Conventions

They are established norms, practices, or criteria within a culture, genre, or activity that guide behaviors and expectations.