Kristi Goes Shopping with a Friend and Notices Her Friend's

question 33

Multiple Choice

Kristi goes shopping with a friend and notices her friend's new duct tape wallet.She thinks of her own worn wallet and realizes she needs a new one.In which stage of the consumer purchase decision process was Kristi when she had this realization?

• A)information search
• B)problem recognition
• C)purchase behavior
• D)alternative evaluation
• E)pre-purchase cognition

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Definitions:

Rock Powder

Finely ground rock that can be used as a soil amendment to provide minerals and nutrients for plant growth.

Sand

A grain or rock fragment smaller than 2 mm and larger than 1/16 mm.

Rounded Stones

Stones with smooth edges and surfaces typically resulting from extended water or wind erosion and abrasion.

Broken Shells

Shell fragments resulting from mechanical damage or natural wear and tear.