Customer Satisfaction Is an Important Focus for Marketers Because

question 290

Multiple Choice

Customer satisfaction is an important focus for marketers because

• A)marketing research is an expensive proposition;the fewer times it needs to be done,the better off the company is.
• B)the financial value of a satisfied,loyal customer over time can be significant.
• C)consumers are unable to assess it by themselves.
• D)attracting new customers is easier than keeping old ones.
• E)a 50 percent improvement in customer retention can increase a company's profits by 5 percent.

Identify government transfer expenditures and their role in the federal budget.

Understand the societal and economic implications of tax policies on wealth distribution and government funding.

Analyze statements related to tax rates, structures, and their implications to determine their accuracy and relevance.

Understand the concept of sexual jealousy and its roots in human nature.

---

Definitions:

Phonemic Encoding

The process of converting sounds into mental representations of letters or words during the memory process.

Retrieval Cue

A retrieval cue is an external or internal stimulus that helps trigger the recall of information stored in memory.

Implicit Memory

Implicit memory is a type of memory that enables us to perform tasks without conscious awareness of these previous experiences.

Explicit Memory

A type of long-term memory involving conscious recollection of factual information, previous experiences, and concepts.