The Tendency to Pay Attention to Messages Consistent with One's

question 347

Multiple Choice

The tendency to pay attention to messages consistent with one's attitudes and beliefs and to ignore messages that are inconsistent with them is referred to as

• A) selective retention.
• B) selective comprehension.
• C) selective exposure.
• D) selective perception.
• E) stimulus discrimination.

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Definitions:

Place Theory

A theory in hearing that suggests that our perception of sound depends on where each component frequency produces vibrations along the basilar membrane of the inner ear.

Frequency Theory

A theory in the psychology of hearing that suggests the frequency of a sound is encoded by the frequency of neural impulses sent to the brain.

Sensation

The method through which our sensory receptors and nervous system perceive and portray the energies of stimuli from our surroundings.

Perception

The process by which individuals organize and interpret their sensory impressions to give meaning to their environment.