Secret Deodorant's Ad,"Strong Enough for a Man,but Made for a Woman

question 274

Multiple Choice

Secret Deodorant's ad,"Strong enough for a man,but made for a woman," reflected

• A)the need to market products to a single gender at a time.
• B)highlight that women were just as "strong" as men.
• C)a bridge of the gap between men and women in terms of market focus.
• D)the desire to highlight the differences between genders.
• E)a way to capitalize on the sex appeal of a clean scent to attract women.

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Definitions:

Context

The circumstances, environment, or background surrounding an event, situation, or statement, which affects its interpretation.

Specific Attitudes

Individual or particular viewpoints or feelings towards objects, people, or situations, as opposed to general or broad sentiments.

Integrated Set

A collection of elements or principles that are combined in a way that they work together effectively.

Ideology

A systematically interrelated set of beliefs whose primary function is explanation. It circumscribes thinking, making it difficult for the holder to escape from its mould.