For 18 Months,Warner-Lambert Co

question 10

Multiple Choice

For 18 months,Warner-Lambert Co.was required to include the following statement in all television advertisements for Listerine: "Listerine will not help prevent colds or sore throats or lessen their severity." The Federal Trade Commission (FTC) imposed this requirement because previous advertising had caused consumers to believe Listerine was effective against colds.This is an example of the FTC action of

• A)corrective advertising.
• B)deceptive advertising.
• C)unethical advertising.
• D)cease-and-desist advertising.
• E)self-regulation.

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Definitions:

Smart Field Devices

Intelligent sensors and actuators capable of communication and data processing, used for monitoring and controlling processes in industries.

SCADA System

Stands for Supervisory Control and Data Acquisition, a system used for controlling and monitoring industrial processes remotely.

Host Computer

A main computer that controls other computers, PLCs, or computer peripherals.

Allen-Bradley Data Highway

A proprietary network protocol developed by Allen-Bradley for industrial control and automation systems, facilitating communication between devices.