The Boston Consulting Group (BCG)business Portfolio Analysis Requires an Organization

question 153

Multiple Choice

The Boston Consulting Group (BCG) business portfolio analysis requires an organization to locate the position for each of its strategic business units (SBUs) on a growth-share matrix.The horizontal axis of this matrix indicates

• A)the annual rate of growth of the SBU's industry.
• B)the relative dollar ($)market share of the largest competitor.
• C)the annual rate of growth of the firm's largest competitor.
• D)the relative unit (#)market share of the smallest competitor.
• E)the annual rate of growth of the firm itself.

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Definitions:

Novation

The act of replacing an existing obligation with a new one, thereby extinguishing the original contract and creating a new agreement.

Statutory Assignment

refers to the legal transfer of rights from one party to another, based on statutory laws rather than contractual agreement.

Equitable Assignment

The transfer of future rights to benefits in a contract to another party, recognized by equity courts.

Novation

The process of replacing an existing obligation with a new one, effectively transferring the rights and duties to another party.