When Using a ________ Strategy, There Is No Change in Either

question 159

Multiple Choice

When using a ________ strategy, there is no change in either the basic product line or the markets served. Instead, increased sales are generated by selling either more products through better promotion or distribution or the same number of products at a higher price.

• A) product development
• B) market development
• C) diversification
• D) market saturation
• E) market penetration

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Definitions:

Accounts Payable

Financial obligations a company owes to its suppliers or creditors for goods and services received.

Adjustments

Modifications made to improve functionality or performance, often referring to therapeutic manipulation of the spine or joints.

Single-Entry Bookkeeping System

An accounting method in which each financial transaction is recorded only once in account books; similar to a checkbook register; the journal for each transaction is recorded in one column, or on a single line, to account for either a positive or negative amount to demonstrate the receipt or disbursement of cash.

Checkbook Register

A record of all deposits, withdrawals, checks, and transactions made through a checking account.