An Organization That Focuses Its Efforts on (1)continuously Collecting Information

question 160

Multiple Choice

An organization that focuses its efforts on (1) continuously collecting information about customers' needs; (2) sharing this information across departments;and (3) using it to create customer value is said to have a

• A)societal marketing concept.
• B)focus on macromarketing.
• C)nonprofit orientation.
• D)market orientation.
• E)profit maximization orientation.

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Definitions:

Syntactic

Pertains to the organization of words and phrases to construct grammatically correct sentences within a language.

Aphasic

Relating to or affected by aphasia, a condition characterized by the loss of the ability to understand or express speech, caused by brain damage.

Lateralized

Refers to the specialization of brain functions in either the left or right hemisphere of the brain.

Left Hemisphere

The left side of the brain, known to predominantly manage tasks related to logic, language, and analytical thinking.