3M's Place Strategy in Its Marketing Program Made It Convenient

question 185

Multiple Choice

3M's place strategy in its marketing program made it convenient for __________ to buy Post-it^® Flag Highlighters and Post-it^® Flag Pens.

• A)external salespeople only
• B)college students only
• C)office workers only
• D)college students and office workers
• E)teachers only

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Definitions:

Variable Costs

Costs that change in direct proportion to the level of production or business activity.

Profit

The financial gain or return derived from an investment, transaction, or operation after subtracting all costs, expenses, and taxes.

Utilization

The extent to which an entity (e.g., equipment, workforce) is being used efficiently to produce goods or services.

Efficiency

The ratio of the output produced to the input resources used in the production process, indicating the effectiveness of resource utilization.