A Business Committed to Collecting and Disseminating Data on the Customer

question 9

Multiple Choice

A business committed to collecting and disseminating data on the customer using customer relationship management (CRM) tools isn't

• A) focused on the customer.
• B) focused on research.
• C) focused on the number of new products.
• D) focused on transactions.
• E) focused on sales and marketing.

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Definitions:

Quantitative Easing

A monetary policy in which a central bank buys government securities or other securities from the market to lower interest rates and increase the money supply.

Reserve Requirement

A regulation set by central banks that determines the minimum amount of reserves a bank must hold against deposits, influencing the bank's capacity to lend.

Total Factor Productivity

A measure of the efficiency of all inputs to a production process, reflecting the output produced per unit of input.

Human Development Index

An index measuring key dimensions of human development: life expectancy, education, and per capita income.