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Too Many Similar Brands Confuse Customers and Erode Brand Loyalty

question 36

True/False

Too many similar brands confuse customers and erode brand loyalty.


Definitions:

Dipeptide

A molecule consisting of two amino acids joined by a single peptide bond.

Dehydration Reaction

A chemical reaction in which two molecules are joined together with the removal of water, common in the synthesis of organic compounds.

Hydrolysis Reaction

Splitting of a chemical bond by the addition of water, with the H+ going to one molecule and the OH− going to the other.

Cholesterol

A waxy, fat-like substance found in all cells of the body, important for making hormones, vitamin D, and substances that help digest foods.

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