Table 1.1 You Are the Production Manager for the Toy Manufacturing Process

question 4

Multiple Choice

Table 1.1
You are the Production Manager for the toy manufacturing process at the ABC Company.
-Use the information provided in Table 1.1.An example of an external customer is:

• A)The lumber company
• B)The Receiving Department at ABC
• C)The Shipping Department at ABC
• D)The toy store at the mall

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Definitions:

Functionality

Describes the range of operations that can be performed by a product, system, or service, especially according to its designed specifications.

Product Line

A group of related products under a single brand sold by the same company.

Product Mix

The combination of all the products a company sells.

Marketing Mix

A framework used by marketers consisting of the four Ps: Product, Price, Place, and Promotion.