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The following table shows the expected value and variance for 5 projects a firm can undertake. Which of the following is are) correct if the mean-variance rule is used for the decision?
Stimulus-response Presentation
A technique in marketing and psychology where a stimulus is presented to elicit a specific response from the target audience.
Need-satisfaction Format
A sales approach focused on identifying and fulfilling the needs and desires of potential customers.
Suggestive Selling
A sales technique where the seller recommends additional products or services to the buyer.
Extended Warranty
An additional warranty that covers the repair or replacement of items beyond the original manufacturer's warranty.
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