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Tall structures provide
Intangibility
A characteristic of services that makes them unable to be seen, touched, tasted, felt, or measured in the same manner as physical goods.
Inseparability
A characteristic of service marketing that indicates the simultaneous production and consumption of a service, implying that services cannot be separated from their providers.
Services
Intangible and non-physical goods provided to consumers, including activities, benefits, or satisfactions offered for sale.
Service Continuum
Describes the range of offered services between pure tangible goods and pure services, showing how most products are a combination of both.
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