Pricing Based on Segmentation of the Market and Pricing Differences

question 7

Multiple Choice

Pricing based on segmentation of the market and pricing differences based on price elasticity characteristics of these segments, is called:

• A) Elasticity pricing
• B) Inelastic pricing
• C) Market segmentation
• D) Discriminatory pricing

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Definitions:

Dysfunctional Thoughts

Negative and unhelpful thoughts that are often irrational and can contribute to and exacerbate emotional disorders, particularly depression and anxiety.

Dysfunctional Emotions

Emotions that are intense, prolonged, or inappropriate to the situation and lead to maladaptive behavior.

Gestalt Therapy

A type of psychotherapy that highlights the importance of personal accountability and concentrates on a person's current experiences.

Frederick (Fritz) Perls

A noted psychiatrist and psychotherapist known as one of the founders of Gestalt therapy, which emphasizes personal responsibility and living in the present moment.