Three Important Criteria on Which to Base a Segmentation Strategy

question 28

Multiple Choice

 Three important criteria on which to base a segmentation strategy decision are that a viable segment must be: 

• A) continual, presentable, and restricted.
• B) measurable, meaningful, and marketable.
• C) political, cultural, and assured.
• D) prestigious, non-deceptive, and demographic.

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Definitions:

Intensity

The degree of strength, force, or concentration applied in a particular action or by a particular phenomenon, such as light, sound, or physical exercise.

Swimmer's Ear

An infection of the outer ear canal, often caused by water remaining in the ear after swimming, providing a moist environment that aids bacteria growth.

Otosclerosis

A condition characterized by abnormal bone growth in the middle ear, leading to hearing loss.

Otic Capsule

The bony structure surrounding the inner ear, protecting the cochlea, vestibule, and semicircular canals.